Key Takeaways
- CCPA applies to businesses collecting data from California residents—even businesses located outside California.
- TCPA violations for non-compliant SMS marketing carry $500-$1,500 per message in statutory damages.
- Maintain consent records, honor opt-outs immediately, and scrub lists against the DNC registry before every campaign.
- GDPR principles (data minimization, purpose limitation, storage limitation) are best practices for all businesses.
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Test Your Knowledge
1.What is operational risk?
2.What is a risk register?
3.What is the Recovery Time Objective (RTO)?