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Specialty Asset Deep Dive: Storage, Senior, and Data Centers

13 minPRO
2/6

Key Takeaways

  • Self-storage is recession-resistant, operationally lean, and benefits from high tenant retention due to switching costs.
  • Senior housing benefits from powerful demographic tailwinds as the 65+ population grows 30% by 2040.
  • Data centers are driven by cloud computing, AI, and digital data growth with high barriers to entry.
  • Each specialty asset requires deep domain knowledge — generalist approaches underperform.
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Test Your Knowledge

1.Why do self-storage operators frequently raise rates on existing tenants by 8-12% annually?

2.By how much will the 65+ population grow between 2020 and 2040?

3.What makes data centers a high-barrier-to-entry asset class?