Key Takeaways
- Market downturn preparation (low fixed costs, reserves, diversified revenue) determines brokerage survival.
- Crisis response requires immediate multi-front action: financial triage, transparent agent communication, and recruiting offensive.
- Comprehensive documentation is the strongest defense against regulatory and legal challenges.
- Exit preparation beginning 3-5 years before target date captures 30-50% more value than rushed exits.
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Test Your Knowledge
1.What is the typical valuation range for a brokerage based on company dollar multiple?
2.What maximum percentage of company dollar should any single agent or team represent?
3.How far in advance should brokerage exit preparation begin?